The penultimate action of this year's edition of the From source to the sea project engaged Zenica volunteers in cleaning and separate collection of waste in Kamberovića polje, around the river Bosna. This year's five clean-up actions include volunteers from non-governmental organizations, institutions and partners in the country, and so far more than 300 nature lovers of all generations have participated in the actions. After Zenica, the final campaign for the collection of packaging and other waste within the From source to the sea project in 2022 will be organized in Veliko polje, on Igman on June 29, from 10 a.m.
Coca-Cola in Bosnia and Herzegovina organized the actions in partnership with Konzum in BiH, in cooperation with UG "Ruke", which is the carrier of the activities of the global initiative Let’s do it in BiH, and local non-governmental organizations active in the field of environmental protection.
The main goal of the From source to the sea project is to encourage and promote education and strengthening of citizens' awareness of the importance of responsible disposal of packaging waste, and especially separate collection of waste that enables recycling.
Last year, more than 500 volunteers took part in actions held in seven cities and municipalities where they collected more than five tons of packaging waste.
Coca-Cola in Bosnia and Herzegovina provided all volunteers with instructions and equipment necessary for waste collection, and the actions in local communities were coordinated by non-governmental organizations engaged in the field of environmental protection.
From source to the sea is part of the long-term comprehensive plan World without waste by which Coca-Cola has committed, among other things, to collect and recycle the same amount of bottles and cans as it puts on the market by 2030, and that the share of recycled materials in primary packaging must be at least 50 percent. By 2025, all primary packaging will be fully recyclable. Over the past 10 years, Coca-Cola has reduced the weight of the plastic bottles it produces in its plant by a total of 7%. An innovation in the production facility is a new type of plastic cap which, based on a 26% lighter weight, will contribute to reducing the use of plastic by almost 50 tons in 2022.
