REDUCING SUGAR
Eating and drinking less sugar is an important issue for many people. So we’re taking action to help them drink less sugar.
We support the recommendation by health authorities, including the W.H.O., that people should limit their intake of added sugar to more than 10% of their total energy/calorie consumption. We’ve begun a journey toward this goal.
We’re rethinking many of our recipes to reduce sugar, because while sugar in moderation is fine, too much isn’t good for anyone.
We’re making low and no-sugar versions of the drinks you love easier to find in more places.
We’re shifting our marketing dollars to make people more aware of low-and no-sugar options.
We’re bringing to market great-tasting new sugar alternatives.
We are fully committed to helping consumers better control the amount of sugar they get from our drinks.