VIJESTI

COCA-COLA IN BOSNIA AND HERZEGOVINA AND THE SARAJEVO FILM FESTIVAL IN THE INITIATIVE OF RESPONSIBLE DISPOSAL OF PACKAGING WASTE

RECYCLE ME. GIVE ME A NEW LIFE. INITIATIVE STARTED AT THE SARAJEVO FILM FESTIVAL

Coca-Cola in Bosnia and Herzegovina, during this year's Sarajevo Film Festival, in cooperation with the organizers and its customers and partners, implements the initiative Recycle me. Give me a new life. which is part of the global program World without waste. Activities within the initiative are aimed at creating new habits, as well as educating and raising citizens' awareness of the importance of proper disposal, sorting and recycling of waste.

In cooperation with the Sarajevo Film Festival, containers consisting of three units have been placed at the busiest locations in the center of Sarajevo: for plastic bottles, for cans and for mixed waste, and available mobile teams with backpacks that will circulate around the city and in which it is possible to deposit plastic bottles and cans. All collected waste is collected and sent for recycling in cooperation with the utility company "Rad" and the company "Ekopak".

Coca-Cola HBC, as a socially responsible company and a leader in the application of the postulates of sustainable business, has clearly set goals related to the reduction of environmental impact. One of the strategic commitments of the company globally is the World without waste program. By doing so, it directly contributes to reducing the impact on the environment and offers solutions to the challenges associated with packaging.

1. Recikliraj me. 1. Recikliraj me.

We are happy that through the Sarajevo Film Festival's partnership with the world's strongest brand, a leader in the field of socially responsible business, we have the opportunity to participate in Coca-Cola's global initiative World without waste. It is especially important that the Recycle Me. Give me a new life. initiative in Bosnia and Herzegovina started at the Sarajevo Film Festival. Culture, art and a successful society rest on a culture of responsible and sustainable living. Part of that culture is responsible waste disposal, collection and recycling, and that is why we are honored that the Sarajevo Film Festival is participating in the first steps of the initiative. - said Mr. Mirsad Purivatra, director of the Sarajevo Film Festival.

Mirsad Purivatra SARAJEVO FILM FESTIVAL DIRECTOR
1. SFF CC 1. SFF CC

Želimo kroz suradnju sa svim našim dionicima doprinositi smanjenju utjecaja na okoliš. Stoga je već tradicionalno partnerstvo u Bosni i Hercegovini sa Sarajevo Film Festivalom prilika da kroz inicijativu Recikliraj me. Pokloni mi novi život. potičemo građane na odgovoran odnos prema ambalažnom otpadu. Ujedno, promoviramo održive i odgovorne prakse u poslovanju kroz smanjenje svog utjecaja na okoliš u zajednicama u kojim poslujemo. - rekao je Bruno Jelić, rukovoditelj projekta Svijet bez otpada u Coca-Coli HBC Adria

Bruno Jelić rukovoditelj projekta Svijet bez otpada u Coca-Coli HBC Adria

Uz Coca-Colu u inicijativi sudjeluju i njezini kupci iz sektora ugostiteljstva te Konzum i Mercator.

1. Coca-Cola i SFF_Recikliraj me 1. Coca-Cola i SFF_Recikliraj me