After Sarajevo and Banja Luka, the three-day youth workshops held in the city on the banks of the Neretva river

Mostar, 17 April 2018 - Following Sarajevo and Banja Luka, implementation of the Coca‑Cola Youth Empowered programme in Bosnia and Herzegovina continued in Mostar, where over 50 youth from the Herzegovina-Neretva Canton had the opportunity to take part in this unique project. The Coca‑Cola Youth Empowered programme, designed and implemented by Coca‑Cola HBC B-H Sarajevo, is entirely free, and this year 500 young people in 10 B-H cities will be given the opportunity to gain fundamental life and business skills.

The participants were welcomed on behalf of Coca‑Cola HBC B-H Sarajevo by Moamer Hebibović, the Coca‑Cola HBC B-H Sales Manager for the Mostar region. He applauded their efforts on self-improvement and further development of their skills and competences, saying: “I am delighted by your motivation and desire to advance. By showing interest for this programme you have proven that you are serious about developing your personalities and careers. We would like you to, literally, grab and fully utilize this unique all-round opportunity to acquire comprehensive knowledge that will enable you to stand-out before future employers. We at Coca‑Cola want to help and prepare you as best as possible for the world that you are entering so that you can create optimal employment opportunities for yourselves now and further advance your careers in the future”.

Also, Hebibović, when addressing the participants, announced workshops on personal development, self-appraisal, communication, time management, sales skills, negotiation, project management and implementation, strategic and business planning, and financial literacy. The three-day training sessions are led by certified trainers, enabling the participants to further develop their competences and build on their existing knowledge. Coca‑Cola HBC B-H Sarajevo employees have taken on the role of mentors, sharing with the participants examples of Coca‑Cola’s good business practices and skills acquired through practical work experience.  

The Coca‑Cola Youth Empowered programme in BiH is intended for young people aged between 18 and 30 years, who have completed their formal education and are unemployed. Under the motto ²Develop, Discover, Succeed², over 100 participants from the Sarajevo and Banja Luka regions have already successfully completed the three-day training programme, which will be implemented in seven more cities across BiH.

Through lectures and interactive workshops, the participants will have the opportunity to acquire and improve their life and business skills, making them more competitive on the job market. Coca Cola’s strategic commitment to youth empowerment resulted in last year’s launch of the Coca‑Cola Youth Empowered project in Bosnia and Herzegovina, the aim of which is to help resolve one of the most pressing issues facing the BiH society – youth unemployment. Last year, 200 young people took part in the programme.

The programme is implemented under the auspices of and with the support of the following: the Ministry of Civil Affairs of BiH, the Ministry of Labour and Social Policy of FBiH, the Federal Bureau of Employment, the Employment Bureau of Republika Srpska, the Employment Bureau of the Sarajevo Canton, the Employment Bureau of the Zenica-Doboj Canton, the University of Sarajevo, the University  of Banja Luka, the City of Banja Luka, the City of Tuzla, the City of Mostar, the AmCham – American Chamber of Commerce in Bosnia and Herzegovina, and partner organizations: the Youth Council of FBiH, the Youth Council Mostar, AIESEC in Sarajevo, Banja Luka and Mostar, the Entrepreneurship Centre Networks, the Social-Educational Centre – SEC, the Cultural Centre Mostar, Munja – Social Innovations Incubator, the web portal, CERK, the Youth Resource Centre Tuzla, BEST Mostar, UG Multi, the organization ‘’Osmijeh za osmijeh’’, the Youth Club ‘’Pod istim suncem Jablanica’’, Životni atelje, the Students Union from Bihać, Proni and PRIME Communications Agency.

For more information on how to apply for the workshops in other cities, please visit the web page